THE 1% CLUB EXTENDS WINNING STREAK
The 1% Club Extends It’s Winning Streak – With a new three-year ITV deal.
The multi-award winning, Saturday night sensation will continue for three more years.
This means, more specials, more rollovers and of course – more Lee Mack.
Today, ITV announced a new landmark three-year deal for The 1% Club. A truly global hit.
The 1% Club remains the biggest original quiz show in over a decade – regularly exceeding 5 million viewers per episode.
Launching three years ago. The 1% Club has been streamed over 60 million times. Reaching over 43 million viewers.
The show has become a defining fixture of ITV’s Saturday night schedule, winning audiences with it’s unique mix of comedy, logic and family-friendly play-along appeal.
Enjoying major international success, the show has established itself as one of the best-selling original British entertainment formats of recent years.
Awards
The 1% Club has won a host of awards, as seen below.
3x Back-to-back winner of the National TV Awards. For the Best Quiz Show.
Back-to-back winner of the Broadcast Award. Best Entertainment.
And a Rose d’Or for Best Entertainment Show.
Lee Mack, twice-nominated for a BAFTA. Best Entertainment Performance.
Interviews
The 1% Club host.
Lee Mack: “I’m delighted ITV have given us three more series to discover Great British clever clogs. I just told my family how old I would be when these three series are over and apparently I got it wrong. Which shows you how well I’d do as a contestant.”
ITV’s Director of Factual Entertainment.
Sue Murphy:“We’re thrilled to be renewing The 1% Club for a further three years. The show has become a huge hit with viewers of all ages. “
“With Lee at the helm as always, we can’t wait to bring more series and specials to the viewers. It’s a brilliant entertainment show with a unique format that viewers love to play along with at home, and it’s broad appeal makes it a hugely valuable part of ourslate on ITV.”
Executive Producers and creators of The 1% Club.
Dean Nabarro and Andy Auerbach: “It’s a wonderful vote of confidence that ITV have commissioned three more years of the show. We’re delighted that so many people will get the chance to join The 1% Club.”
ITV will commission series and specials over the next three years. Including the return of The 1% Club Rollover later this year.
The 1% Club Kids Special is due to air later this month.
The enduring popularity of the show has made it one of ITV’s standout entertainment brands, attracting millions of viewers and a broad demographic appeal via broadcast and streaming.
Commission for ITV by – Director of Factual Entertainment: Sue Murphy.
The 1% Club was created by Dean Nabarro and Andy Auerbach. A Magnum Media production for ITV.
Thank you to ITV for providing us with the news, information and images.
Images: Provided by ITV.
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